Quick Facts
- Overall Best of Show: FluxJet Kayak (World’s first electric jet fishing kayak)
- Top Innovation: Humminbird XPLORE series (Full touchscreen interface with ultra-fast processors)
- High Performance Freshwater: St. Croix Legend X2 (Utilizing SCVII carbon for 27% more sensitivity)
- Best Value Pick: Cashion Element Z2 (American-made performance for $130 MSRP)
- Elite Boat Control: Garmin Force Current (50 lbs of thrust at only 20 lbs weight)
- Show Scale: 811 products submitted for the New Product Showcase competition across 41 categories
The ICAST 2025 fishing gear lineup has officially redefined performance standards, moving beyond mere upgrades to genuine material and electronic breakthroughs. From the world's first electric jet-powered fishing kayak to rods utilizing ultra-sensitive SCVII carbon fiber, this year's New Product Showcase winners represent a significant shift toward technique-specific precision.
The standout icast 2025 fishing gear includes the overall Best of Show FluxJet electric kayak and the Humminbird XPLORE series, which set new standards for propulsion and processing speed respectively through the New Product Showcase. These advancements represent a broader trend where tournament-ready equipment becomes more accessible to the everyday angler through improved manufacturing and tech integration.
Leading Innovation: The FluxJet Kayak and Boat Control
The atmosphere in Orlando shifted the moment the FluxJet Kayak was unveiled. As the world's first electric jet fishing kayak, it didn't just win the Overall Best of Show honor; it signaled a move away from traditional propeller-driven systems. By integrating a silent jet propulsion system, the FluxJet allows anglers to navigate shallow flats or rock-strewn rivers where a traditional prop would snag or break. The silent operation is a game-changer for stealthy approaches in clear water, where fish are easily spooked by the vibration of a motor.
While the FluxJet dominated the conversation for hulls, the Garmin Force Current redefined motorized control for smaller vessels. Weighing in at a mere 20 lbs, this motor punches well above its weight class with 50 lbs of thrust. More importantly, it brings hands-free boat control to the kayak market via a Bluetooth-connected foot pedal. This allows a solo angler to maintain position in a current or navigate a shoreline without ever taking their hands off the rod. During the show floor demos, the responsiveness of the Garmin Force Current was immediate, offering a level of precision previously reserved for full-sized bass boats.

Electronics Overhaul: Speed and Precision at the Helm
In the world of electronics, the biggest news of the show was the sunsetting of the Helix and Solix lines to make way for the Humminbird XPLORE series. Available in 9, 10, and 12-inch units, the XPLORE series is Humminbird’s commitment to a fully touchscreen future. The primary pain point for modern anglers has been screen lag, particularly when running side imaging sonar at high speeds or processing complex maps. Humminbird solved this with an ultra-fast quad-core processor that makes the interface feel as responsive as a modern smartphone.
The integration of advanced tech didn't stop at the dash. The Bubba Smart Fish Scale was another standout, offering +/- 0.3% accuracy, a critical feature for tournament-ready equipment where every ounce matters. We are also seeing a rapid evolution in how side imaging sonar is being used; it is no longer just for finding deep structure but is being integrated into mobile devices for better viewing from the back of the boat or even the shore.

Rods and Reels: Material Science and Value Peaks
The material science on display this year was staggering. The St. Croix Legend X2 was a masterclass in weight reduction and sensitivity. By utilizing SCVII carbon, St. Croix managed to make these rods 12% lighter and 27% more sensitive than previous iterations. This is achieved through a proprietary resin and carbon wrapping process that eliminates excess weight without sacrificing the backbone needed for heavy hooksets.
However, the industry is also course-correcting toward affordability. The Cashion Element Z2 rod series was a favorite among attendees for offering specialized American-made performance at a $130 MSRP. It’s rare to find graphite rod blanks of this quality paired with a $49 flat warranty at this price point. This shift ensures that high-level gear isn't just for the pro circuit.
| Feature | St. Croix Legend X2 | Cashion Element Z2 |
|---|---|---|
| Primary Material | SCVII Carbon | Proprietary Graphite Blend |
| MSRP | $450 - $550 | $130 |
| Manufacturing | Park Falls, WI, USA | Sanford, NC, USA |
| Focus | Max Sensitivity/Lightweight | Value/Durability |
| Weight | Tournament Ultra-lite | Performance Standard |
Saltwater anglers were not left out. The SEVIIN GW inshore reel is specifically engineered for the salt, featuring a salt-proof zinc drive gear and a fully sealed drag system. This is a significant improvement for anyone fishing in the surf, where sand and salt intrusion usually destroy a reel in a single season. Similarly, Quantum debuted their brand transformation with the Zeal series, which utilizes lightweight graphite blanks for inshore and jigging setups that feel significantly more refined than their budget past would suggest.


Performance Apparel: Durability and Optical Clarity
The focus on technical foul weather gear was evident at the Columbia booth. The Columbia PFG Force XII jacket utilizes Outdry Extreme technology. Unlike traditional water-repellent coatings that sit on top of the fabric and eventually wear off, Outdry Extreme is a waterproof membrane bonded to the outside. This prevents water absorption, meaning the jacket never gets heavy or "soggy" during a downpour.
Equally impressive was the entry from Smith Optics. The Backcast sunglasses utilize ChromaPop polarized photochromatic lenses. These lenses are designed to adjust to changing light conditions automatically. Anyone who has fished from dawn through a bright afternoon knows the struggle of changing glasses or losing visibility when the sun gets high. The Backcast lenses solve the specific pain point of reading sonar screens in direct sunlight while still being able to peer through the surface glare to see a bedded bass.


Targeted Technique Gear: FFS, BFS, and Fly Fishing
One of the most notable trends in the icast 2025 award winning tackle was the explosion of gear designed for Forward Facing Sonar (FFS). We saw specialized jig heads with 45-degree line ties designed specifically to hover at the depth where fish show up on the screen. There was also a massive surge in Bait Finesse Systems (BFS), emphasizing finesse spinning setups for ultra-light lures.
In the hard bait category, the Rapala Claptail 110 dominated the viewer's choice votes. It’s a unique musky and trophy bass lure with a segmented tail that creates a specific acoustic signature underwater. This lure highlights the new fly fishing and musky gear icast 2025 trends, where visual appeal is being balanced with sound and vibration to trigger strikes from pressured fish.

Overall, ICAST 2025 was a massive success, with more than 12,000 registered industry professionals from 78 countries filling approximately 200,000 square feet of floor space. The innovation showcased here isn't just about bells and whistles—it’s about solving real-world problems like saltwater corrosion resistance, electronics speed, and material weight. As you look for best new fishing gear icast 2025, focus on items like the Humminbird XPLORE or the Cashion Element Z2 that offer a tangible improvement to your time on the water.
FAQ
What are the major fishing gear trends for 2025?
The dominant trends for 2025 involve a heavy focus on electronic integration and material efficiency. We are seeing a shift toward full touchscreen marine electronics with faster processing power to handle live sonar. Additionally, there is a push for higher value in American-made rods and a surge in technique-specific gear, particularly for Forward Facing Sonar and carbon-fiber-enhanced rod sensitivity.
Who won the Best of Show awards at ICAST?
The FluxJet Kayak claimed the Overall Best of Show honor for its revolutionary electric jet propulsion system. Other major category winners included the Humminbird XPLORE for electronics, the St. Croix Legend X2 for freshwater rods, and the Cashion Element Z2, which was recognized for its incredible performance-to-price ratio in the freshwater rod category.
What is the ICAST New Product Showcase?
The New Product Showcase is the premier event within ICAST where exhibitors enter their latest innovations to be judged by media and retailers. At ICAST 2025, a total of 811 products were submitted for the New Product Showcase competition, representing the latest innovations in fishing gear across 41 categories. This showcase serves as the industry's barometer for upcoming trends and technological leaps.
What new fishing tackle is launching in 2025?
Significant launches for 2025 include the Daiwa Ballistic MQ LT reel, the Humminbird XPLORE touchscreen series, and the St. Croix Legend X2 rod series. Additionally, anglers can expect a variety of technique-specific lures like the Rapala Claptail and specialized terminal tackle designed to complement live sonar technology. Most of these products will begin hitting retail shelves between late 2024 and mid-2025.





